Design with purpose.
A portfolio for Chris Meierding
Chris is an established designer in Seattle, Washington with over a decade of experience. In addition to maintaining his own freelance business, he works with companies of all sizes, from small advertising agencies to billion-dollar corporations. He has provided his expertise to a diverse range of industries.
Goal: To reduce the number of clicks required for a prospect to turn into a customer. The DOCS Education site had developed a lot of unnecessary heft, and we wanted to reduce the number of hoops visitors had to jump through to view our content.
Goal: To produce quarterly magazines for DOCS Education members that provided useful articles, educational case studies, highlighted upcoming seminars, and advertised the company’s sponsors.
Goal: To create a visually compelling survey which would gather client information and investing preferences quickly and securely. The resulting data needed to give the account managers analytics to adjust and propose new services.
Goal: To eliminate the clutter of the existing site, increase our web-based traffic, and to direct prospects the site for additional information. Phase two of the project was to use the site as a lead generation and tracking tool when combined with Microsoft Dynamics CRM. The company had also recently undergone a change in branding, and the old site needed to be brought up to match the same visual experience and quality.
Goal: To create a comprehensive one-stop-shop branded suite of marketing and educational pieces for Threshold Group associates to present to prospects and current clients.
